Typical duties and responsibilities:
• Conceptualizing, Ideating and Writing lucid copy (long as well as short).
• Copywriting for all programming led properties (OAP)
• Ideation on quarter plans at regional/national level
• Creative thoughts on quarter plans
• Must have a radio/ audio sense while writing
• Ideation and creation of radio features and interstitials at national level
• Copywriting/ ideation on client integrations
• Writing for Advertising funded programmes (AFPs)
• Copywriting for audio show reels for quarter plans
• Proactive work for awards
• Writing for station jingles/ Calendar special stationalities

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